A+E AND SNAPCHAT TEAM UP TO CREATE ORIGINAL SHOW

Tuesday, February 28th, 2017

A+E Networks, in partnership with social media giant Snapchat, will soon debut a short-form series in which ex-couples reunite to hash out their problems and explore possible reconciliation. ‘Second Chance’ was produced by A+E’s new in-house digital agency 45th & Dean, marking the Networks’ first foray into mobile-first original content. It’s also the first unscripted dramatic series for Snapchat Shows not based on an existing brand, but, in a slight departure from the typical reality-show format, the melodrama is peppered with Snapchat-esque flourishes like handwritten messages across the video.

Described as “raw and relatable”, the original series fits into a broad development deal spearheaded by Snapchat Vice President of Content Nick Bell and 45th & Dean General Manager Paul Greenberg to create content for Snapchat’s Discover service, a platform accessible to users across the US, UK, Canada and Australia.

After ‘Second Chance’ premieres in April, the show will have an eight-week run, with a new episode dropping every week.

Regarding their recent collaboration and similar projects now in the works, Bell stated, “A+E’s investment in mobile storytelling is exactly what Snapchat Shows are all about.”

BACK TO NEWS

What the industry says about US

E! Entertainment Television, Suurbritannia ja Euroopa

Global Listings on pakkunud meile enam kui 11 aasta jooksul tõlkeid ja elektroonilisi telekavasid mitme Euroopa ja Lähis-Ida piirkonna jaoks. Meie arust on nende näol tegu ülimalt efektiivse ja usaldusväärse tiimiga, kes pingutavad alati, et edastatud oleks kõik õiged andmed, bränditeadlikult ja õigeaegselt. Nendega on nauditav koostööd teha.

ESPN Classic, Euroopa

ESPN Classicu peamiseks missiooniks on teenindada spordifänne igal ajal ja igal pool, kus spordisündmusi vaadatakse, ja meie telekavade lokaliseerimisel on selle saavutamisel tähtis roll. Global Listings on end tõestanud kvaliteetse allikana, kes seda teenust pakub.