Horse & Country TV (H&C), the international equestrian and lifestyle channel based in the UK, has signed a deal to join Canal Digital in Sweden.

H&C TV CEO Heather Killen expressed her delight of the launch, noting that this allows H&C to “extend our reach in such an important market.”

With the channel already available on Boxer, Com Hem, Magine, Seppa, Sydantenn and IP Sweden, the launch recognises the continued success of the network since arriving in 2013, while also highlighting the growing popularity of equestrianism.