A+E AND SNAPCHAT TEAM UP TO CREATE ORIGINAL SHOW

Tuesday, February 28th, 2017

A+E Networks, in partnership with social media giant Snapchat, will soon debut a short-form series in which ex-couples reunite to hash out their problems and explore possible reconciliation. ‘Second Chance’ was produced by A+E’s new in-house digital agency 45th & Dean, marking the Networks’ first foray into mobile-first original content. It’s also the first unscripted dramatic series for Snapchat Shows not based on an existing brand, but, in a slight departure from the typical reality-show format, the melodrama is peppered with Snapchat-esque flourishes like handwritten messages across the video.

Described as “raw and relatable”, the original series fits into a broad development deal spearheaded by Snapchat Vice President of Content Nick Bell and 45th & Dean General Manager Paul Greenberg to create content for Snapchat’s Discover service, a platform accessible to users across the US, UK, Canada and Australia.

After ‘Second Chance’ premieres in April, the show will have an eight-week run, with a new episode dropping every week.

Regarding their recent collaboration and similar projects now in the works, Bell stated, “A+E’s investment in mobile storytelling is exactly what Snapchat Shows are all about.”

What the industry says about US

TT Spektra, Suède

Nous utilisons les grilles de programmes de Global Listings (sous Word) et leurs fichiers XML. Les descriptions de programme sont de bonne qualité et pas trop longues, ce qui est utile. Nous utilisons leur verbatim et l'importons directement dans notre base de données.

BAUER MEDIA, RÉPUBLIQUE TCHÈQUE

Les grilles de programmes que nous recevons de la part de Global Listings méritent d'être qualifiée d'« excellentes ». Nous sommes très satisfaits de l'ensemble des services fournis par Global Listings à nos magazines. Vos équipes sont toujours très efficaces et la communication avec ces dernières est toujours excellente. Si nous avons des demandes à leur soumettre, celles-ci sont toujours traitées rapidement et efficacement.