A+E AND SNAPCHAT TEAM UP TO CREATE ORIGINAL SHOW

Tuesday, February 28th, 2017

A+E Networks, in partnership with social media giant Snapchat, will soon debut a short-form series in which ex-couples reunite to hash out their problems and explore possible reconciliation. ‘Second Chance’ was produced by A+E’s new in-house digital agency 45th & Dean, marking the Networks’ first foray into mobile-first original content. It’s also the first unscripted dramatic series for Snapchat Shows not based on an existing brand, but, in a slight departure from the typical reality-show format, the melodrama is peppered with Snapchat-esque flourishes like handwritten messages across the video.

Described as “raw and relatable”, the original series fits into a broad development deal spearheaded by Snapchat Vice President of Content Nick Bell and 45th & Dean General Manager Paul Greenberg to create content for Snapchat’s Discover service, a platform accessible to users across the US, UK, Canada and Australia.

After ‘Second Chance’ premieres in April, the show will have an eight-week run, with a new episode dropping every week.

Regarding their recent collaboration and similar projects now in the works, Bell stated, “A+E’s investment in mobile storytelling is exactly what Snapchat Shows are all about.”

What the industry says about US

Media-Press TV, Međunarodna

Vaši rasporedi za štampu su dobro postavljeni, uz uključene relevantne informacije i uvek se šalju na vreme. Veoma smo zadovoljni kvalitetom vaših rasporeda i činjenicom da vaši timovi brzo rešavaju bilo koja pitanja koja možemo imati. Ja bih ocenio vaše usluge kao izvanredne.

Discovery Networks

«Discovery Networks» za Evropu dodelio je Global Listingsu 2002. zadatak da kreira novi sistem u okviru kompanije za efikasnu i finansijski prihvatljivu isporuku evropskih programskih rasporeda i kratkih pregleda emisija, agencijama za odnose sa javnošću i poslovnim partnerima (na engleskom, kao i prevode). Global Listings je izgradio solidno razumevanje našeg poslovanja sa «DNE EMEA» odeljenjima za štampu. Oni su naporno radili da razviju sisteme u skladu sa našim poslovnim prioritetima i u roku od samo šest meseci, kvalitet i efikasnost naših programskih informacija širom cele Evrope, Srednjeg istoka i Afrike su se u značajnoj meri poboljšali zahvaljujući novim sistemima i našem partnerstvu sa Global Listingsom.