A+E AND SNAPCHAT TEAM UP TO CREATE ORIGINAL SHOW

Tuesday, February 28th, 2017

A+E Networks, in partnership with social media giant Snapchat, will soon debut a short-form series in which ex-couples reunite to hash out their problems and explore possible reconciliation. ‘Second Chance’ was produced by A+E’s new in-house digital agency 45th & Dean, marking the Networks’ first foray into mobile-first original content. It’s also the first unscripted dramatic series for Snapchat Shows not based on an existing brand, but, in a slight departure from the typical reality-show format, the melodrama is peppered with Snapchat-esque flourishes like handwritten messages across the video.

Described as “raw and relatable”, the original series fits into a broad development deal spearheaded by Snapchat Vice President of Content Nick Bell and 45th & Dean General Manager Paul Greenberg to create content for Snapchat’s Discover service, a platform accessible to users across the US, UK, Canada and Australia.

After ‘Second Chance’ premieres in April, the show will have an eight-week run, with a new episode dropping every week.

Regarding their recent collaboration and similar projects now in the works, Bell stated, “A+E’s investment in mobile storytelling is exactly what Snapchat Shows are all about.”

What the industry says about US

ESPN Classic, UK and Europe

Na vse bolj konkurenčnem evropskem televizijskem tržišču lahko uspejo le tisti kanali, ki gledalcem omogočajo osveščeno izbiro s sporeda. Veseli nas, da lahko sodelujemo z vrhunskim podjetjem, ki svojim naročnikom pomaga preoblikovati njihove sporede in izboljševati storitev tako za odjemalce in novinarje kot tudi za lastnike platform. Global Listings presega vsa pričakovanja, glede verodostojnosti in zanesljivosti pa so razred zase.

BAUER MEDIA, VB

Sporedi 'Global Listings' so dobro pripravljeni, lahki za uporabo in vedno vsebujejo programske informacije, ki nam jih zato ni treba iskati drugje. Enako velja za posodobitve, ki so tudi dostavljene s seznami za vse programe. Sporedi so dostavljeni pravočasno in  so vedno kakovostni. Vsaka revija za televizijske sporede vam bo povedala, da so točne in popolne informacije bistvenega pomena za naš posel in Global Listings vsekakor zagotavlja take storitve.